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Case StudiesJanuary 20, 2025

From Invisible to Top 3 on Google Maps in 90 Days

A home services business went from fewer than 10 calls per month to consistent top 3 Map Pack placement, and 30 to 50 monthly calls, in just 90 days.

From Invisible to Top 3 on Google Maps in 90 Days

A home services business in a mid-sized metro was generating fewer than 10 calls per month from Google. Even branded visibility was inconsistent. They were not appearing for core service searches.

What Was Missing

  • Review velocity (0 to 1 per month)
  • No recent profile activity
  • Misaligned categories and incomplete services

What We Implemented

  • Weekly Google Business Profile posts tied to real jobs
  • Review request system after every completed service
  • Category and service restructuring aligned to search demand

What Changed

Impressions increased within 30 days. Map Pack appearances began around day 60. Consistent top 3 placement was achieved by day 90.

Outcome

The business initially received approximately 8 to 10 calls a month. It later received 30 to 50 calls a month. Visibility became consistent across multiple service keywords.

What This Means

You do not need a new market. You need consistent signals.

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